It is no exaggeration to say that SEO measures are completely different now and in the past.
A long time ago, SEO was mainly about stuffing keywords. Since the frequency of appearance of search words in articles is directly linked to the rank, malicious methods such as stuffing a large number of words that are likely to be related to meta keywords are common, and the content of the essential article is poor. It was common.
However, it is no longer possible to rank high unless we focus on Google’s goal of “providing content that is valuable to users.” Understand that today’s SEO royal road is content-first, and keywords and links are just techniques.